Client: EVA Pharma
Event: Gleptomet launch in September 2023
Location: Montazah, Alexandria
Role: 3D motion graphics designer responsible for the invitation concept and execution.
Concept & Mood Board
Client Brief
EVA Pharma wanted a royal theme for the 3D invitation video, capturing the grandeur and historical richness of Montazah Palace in Alexandria. The initial concept included a sweeping establishing shot of Montazah Palace and a Pharaoh king writing the invitation in a study room.
Creative Adjustments
Due to time constraints and the purpose of the video being a concise invitation, I recommended a more streamlined approach. Instead of the full palace scene and Pharaoh narrative, I focused on the essence of the invitation—an elegant scene where the royal message is crafted.
Visual Style
Regal and elegant, inspired by the historic ambiance of Montazah Palace.
Color Palette: Deep royal black, gold accents, and warm lighting to evoke a luxurious feel.
Inspiration Images: Include visuals like old royal stationery, classic study room elements, and atmospheric lighting references.
Mood Board
Process Breakdown
Final Render
